The Pedaler Partners with Simcoe Bicycles

These Canadian-made bicycles are the perfect new addition to our ever growing fleet of bicycles at The Pedaler. Simcoe is a Toronto-based company with the main goal of creating the best city bike for North America riding. Erik Kamphof, Stave Tam, Michael Bennington, and Dustin McMurphy are the masterminds behind the Simcoe brand. The name Simcoe derives from a Canadian community in the province of Ontario. Simcoe took the classic European dutch style bike and made their own tweaks to it to represent something for North America riding. Some of these creative but much-needed tweaks are their leather washers to minimize fender rattle, … Continued

Pedaler Partners-Moon Under Water Brewpub

At The Pedaler we have been fortunate enough to work in partnership with some amazing local businesses that offer fantastic, unique products to the city of Victoria. Since we love to eat, drink and pedal around to these different vendors, we wanted to share their stories with you!     Moon Under Water Brewpub is one of the fantastic brewpubs that we ride our bicycles to as part of our Hoppy Hour Tour here in Victoria. Moon Under Water Brewpub is a family business run by mother Anne, stepfather Steve, son Clay and their dog Brew. The birth of Moon … Continued

Pedaler Partners – Olive the Senses

At The Pedaler we are fortunate to work in partnership with some amazing local businesses that offer fantastic, unique products to the city of Victoria. Since we love to eat, drink and pedal to these different vendors, we want to share their stories with you!   Victoria is an incredibly fun place to shop since it seems like we have a specialty store for just about everything! Hudson Public Market is a great place to observe this phenomenon, where the space is dedicated to hosting local artisans, farmers, and the like! Olive the Senses, a specialty olive oil and balsamic vinegar … Continued

Pedaler Partners – Kid Sister

At The Pedaler we have been fortunate enough to work in partnership with some amazing local businesses that offer fantastic, unique products to the city of Victoria. Since we love to eat, drink and pedal around to these different vendors, we wanted to share their stories with you! Kid Sister Ice Cream, operating out of its new location in Fan Tan Alley, was opened in 2010 by Brett Black. Initially, the business started as a platform for one of Brett’s favourite treats – authentic paletas, or Mexican-style popsicles. Lesser known in Canada, but widely popular in Central America, Brett wanted … Continued

Pedaler Partners – Terroir Tea Salon

At The Pedaler we have been fortunate enough to work in partnership with some amazing local businesses that offer fantastic, unique products to the city of Victoria. Since we love to eat, drink and pedal around to these different vendors, we wanted to share their stories with you! Victoria and teatime are a classic pairing. The city itself was founded by the Hudson Bay Company and has been described as “more British than the British,” on multiple occasions. We were even the last city in Canada to start driving on the right side of the road! Perhaps because of this … Continued

Pedaler Partners – Pure Lovin’ Chocolate

At The Pedaler we have been fortunate enough to work in partnership with some amazing local businesses that offer fantastic, unique products to the city of Victoria. Since we love to eat, drink and pedal around to these different vendors, we wanted to share their stories with you! The adorable story of Pure Lovin’ Chocolate starts simply enough – with a lovely relationship between a mother, Cyndy and her daughter, Leah. The two have always shared a love for cooking together, so much so that Leah eventually went off to SAIT in Calgary, Alberta to study cooking. One Mothers’ Day, … Continued